PUBLISHED: MAY 03, 2015 – BLOG: GOOGLE’S MOBILE UPDATE – EVALUATE YOUR SITE’S MOBILE USABILITY
Google’s mobile update – Over the last few years, Google has been releasing updates to encourage website owners to turn their sites into a responsive design. In 2013, realizing the growth of Smartphone users, Google announced that it will penalize the sites that will provide faulty user experience to Smartphone users. And as a part of its continuous effort to improve the mobile web experience, in January 2015, Google announced that – “it will favor mobile-friendliness as a ranking signal”.