People Prefer Mobile Apps
UPDATED: AUGUST 18, 2016 – ARTICLE: MOBILE APPS INTRODUCED A PARADIGM MOVE
Category: Website Design & Development
In this mobile age, where phones without a touch screen dwindle in number and there are applications for almost everything, it is hard to ignore the incessant growth in mobile and web arena.
The evolution of smartphones from the first mobile phone, which was popular as the “Brick”, reflects a great transition in the technology. Back in the old days, the mobile phones were only intended for calling and messaging purposes.
However, today, with the inception of smartphones and other Internet enabled mobile devices, it can’t be gainsaid that mobile has become an integral part of the life for most of us (though not all).
Analytics and stats suggest that today, smartphones make the much sought after choice for the majority of consumers. Although, to streamline a preferred device from myriads of smartphones, people take the functionalities offered by a device into account.
The smart phones amazingly support mobile apps and this is what has made it a viable choice. People prefer mobile apps for a zillion of reasons, including education, entertainment, shopping, enterprise, business finance, to name a few.
And, the number of apps downloaded each month by users across the globe is rapidly increasing.
Impact Of Mobile Development On Businesses
While you can observe that there are mobile apps for just about anything, the expeditiously increasing mobile Internet traffic can’t be overlooked. This has engendered businesses to embrace an impressive and quality mobile solution.
The organizations who want to scale a notch higher and stand ahead of their competitors, they can’t ignore the potential of an interactive and feature-rich mobile application. They don’t only use mobile solutions to target a gigantic mobile audience base, but also heighten revenue by efficiently promoting their products and services via apps.
All these represent that we are experiencing an extremely competitive business market, where organizations (including startup, intermediate, and well-established) are endeavoring to successfully cater to the ultimate expectations of their end-users.
For instance, people often face various challenges while using mobile applications for online shopping, these issues must be addressed with an optimal solution.
- To resolve such issues, businesses often try to boast an innovative and fresh solution that can entice users and help boost the business values. But, with more and more individuals mitigating towards mobile solutions, businesses are struggling with creating a surefire solution that can leverage data security and optimized performance.
- At organization level – employees consume mobiles mostly for work.
The enterprise mobile applications have gained a dramatic popularity in the past few years. It epitomizes a conspicuous transition from traditional desktop to teams that work in harmony via mobiles.
Although there are great benefits of working in collaboration, while reaping the benefits of mobile (like better productivity, work on the go, etc.), there are certain downsides as well.
The drawbacks of mobile-connected workforce is that it creates a great risk to the sensitive business information. However, many organizations have embraced BYOD (Bring Your Own Device) approach, but they are quite concerned about the security of their crucial data.
On the contrary, the benefits of this approach are outstanding, as it facilitates employees to work from their device anytime and anywhere. This ultimately results in enhanced productivity and absolute flexibility.
Mobile Applications Can Help One To Run Business With A Flair
Earlier, Microsoft Office and email were the things that have empowered business owners to proficiently manage their work and stand ahead of the curve. However, today, there is a slew of mobile applications that ensure a smooth and persistent management of projects irrespective of the size of the organization.
Moreover, if one wants to tailor an app to meet some particular target, he can opt the custom app development by hiring professionals.
Fortunately, today there is no dearth of mobile app development companies that offer high-end quality services at competitive prices. You can easily seek a suitable one by searching over the Internet and get a requisite application to take your business to the next level.
Developing A Mobile App For Business Might Need New Budget Plans
To stand ahead in this wobbly marketplace with digital landscape, adhering a competitive mobile presence has become more than imperative for businesses. Moreover, the tech giant like Google has also shown a green signal to mobile-optimized websites by penalizing others with a poor search ranking.
Therefore, businesses are not hesitating in investing more and more to ensure a surefire success in the market with an optimal mobile solution. This has certainly forced them to overhaul their budget plans while prioritize an incredible mobile solution.
Mobile solutions is facilitating companies and brands to strengthen their relationship with clients to rivet them and benefit the business. An impressive and intuitive app can help augment a customer base by attracting new customer with captivating deals and retaining old ones with valuable loyalty rewards.
It has to be understood that while giving access to business apps, you are not giving your employees a complete control over the sensitive data. However, to accomplish ensure complete security and flexibility, a well-documented API (embracing coherent engagement terms) is vital.