PUBLISHED: FEBRUARY 22, 2018 – ARTICLES: WORDPRESS HAS CHANGED THE WAY BRANDS INTERACT WITH ADVERTISING AND DIGITAL DISPLAYS
WordPress has been ruling over the internet for quite a few years now. It is the leading CMS platform, a reliable website builder, and blogging platform. It has ushered in a new era of website building and data maintenance among businesses looking for a place in the uber-competitive digital world. Off late, WordPress has been making its presence felt in the world of digital marketing as well. Although it is impossible to say that WordPress was never a part of digital marketing, the advent of digital signage has made the leading CMS also the platform of choice for several advertisers.